Senior Digital Media & Event Sales (Beauty & FMCG)
🚀 Senior Digital Media & Event Sales (Beauty & FMCG)
PressLogic | GirlStyle, TopBeauty & POPLADY (Hong Kong HQ)
🚀 The Mission: Dominating Beauty & FMCG in the AI Era
At PressLogic, we are rapidly transitioning from a leading Ad-Tech media group into an "Agent-First" AI-as-a-Service (AIaaS) powerhouse. In the fast-paced Beauty and FMCG sectors, brands no longer just want "likes" and "reach"—they want product sampling at scale, aggressive foot traffic to physical counters, and immediate e-commerce conversions.
We dominate the female lifestyle, fashion, and consumer market in Hong Kong through our powerful media matrix: GirlStyle, TopBeauty, and POPLADY. We are looking for a relentless, well-connected Beauty & FMCG Sales Lead. Your mission is to monetize our massive female-focused audience by architecting high-ticket, integrated marketing solutions for global beauty conglomerates, cosmetics brands, high-end fashion labels, and FMCG giants.
💡 What You Will Do: Architect Consumer Revenue Engines
1. Strategic Consultative Selling (The "Hunter" Role)
High-Ticket Pitching: Proactively hunt and close six-figure integrated campaigns with top-tier Beauty (skincare, cosmetics, fragrance), high-fashion, and FMCG brands.
O2O Solution Architecture: You will design comprehensive campaigns that combine viral social video content, KOL/Influencer seeding (via EchoMaker), automated product sampling (via ChatBooster), and offline pop-up events.
2. Monetizing Consumer Events & Pop-Ups
Event Sponsorships: Work closely with our Event & IP team to sell premium sponsorships for our physical consumer events—ranging from massive beauty festivals and weekend markets to exclusive product launch parties for POPLADY's high-end audience.
Driving Retail Traffic: Prove ROI to your clients by turning our massive online traffic (across GirlStyle, TopBeauty, and POPLADY) into offline retail footfall, generating highly qualified leads and immediate sales at their physical stores or counters.
3. Leveraging the "Agent-First" Ecosystem
Data-Driven Trend Spotting: Utilize PressLogic’s proprietary AI tools (MediaLens) to analyze the latest beauty trends and consumer sentiment, allowing you to pitch campaigns backed by hard data and cultural relevance.
Inception Marketing: Guide FMCG and beauty clients on how to use our "Inception Marketing" methodology to educate consumers on new product benefits and seamlessly drive them toward purchasing decisions.
🔥 Who We Are Looking For:
The Beauty/FMCG Insider: 3+ years of proven media sales or agency account management experience, specifically targeting the Beauty, Fashion, and FMCG sectors in Hong Kong. You have a strong Rolodex of Brand Managers, CMOs, and Media Agency planners.
Industry Fluency: You speak the language of FMCG and Fashion. You understand sampling conversion rates, FMCG product lifecycles, and the fierce competition in the luxury and cosmetics markets.
The "Consultative Closer": You are a relentless hunter with a track record of exceeding sales quotas. You know how to uncover a brand's true business pain point and pitch a PressLogic solution that solves it.
High-Velocity Mindset: You thrive in a fast-paced, aggressive growth environment. You are highly adaptable and possess exceptional presentation skills.
🏢 About PressLogic Group | An "Agent-First" Ad-Tech Ecosystem
Founded in Hong Kong in 2016, PressLogic is a next-generation Ad-Tech ecosystem group transitioning into an AI-as-a-Service (AIaaS) powerhouse. We leverage proprietary technology to precisely drive content value and business conversion for global brands.
Global Reach: Operations spanning 7 major markets across Asia, with a team of over 200 marketing and tech professionals.
Content Matrix: 9 vertical media brands with over 20 million fans, generating 500M+ monthly touches. Our female lifestyle and fashion portfolio is anchored by GirlStyle (mass market trends), TopBeauty (beauty advice & lifestyle), and POPLADY (high-end fashion and luxury).
Proprietary Tech Stack:
MediaLens: AI-powered social insights & marketing analytics.
ChatBooster: Automated chat commerce and lead generation.
EchoMaker: AI-driven KOL marketing for maximized campaign impact.
EventVibe: Experts in online and offline event planning and execution.
OpenClaw & Claude Integration: Our internal infrastructure for deploying fully autonomous "Digital Colleagues."
If you have the beauty network and the sales grit to dominate the market with Hong Kong's most powerful digital media tools, we want you to drive our revenue.