PressLogic Content Marketing Seminar: A Full House
Updated: Sep 16
Four experts from different media and technology companies gathered for a rare occasion on January 16, 2019, at Tencent WeStart (Hong Kong) to co-host a seminar titled "2019 Innovation and Technology: Creating New Digital Marketing Strategies." They spoke about hot topics such as marketing techniques and social media operations, successfully attracting over a hundred brand marketing representatives, with no empty seats in the house.
Cherry, Vice President of Business Strategy at PressLogic, not only shared what makes PressLogic stand out but also revealed the secrets of PressLogic's content marketing on social media, including:
Avoid giving the audience all the content
Focus on how to make information spread
Trends originate from a small group of people and are shared between small groups
The golden rule of branded content is content marketing
An interactive discussion followed, but the attendees were clearly captivated by Cherry’s professional and steady presentation, surrounding her afterwards to discuss new collaborations with PressLogic (see photo). This seminar not only allowed PressLogic to promote the concept of "content marketing" but also inspired many marketers to develop new strategic marketing ideas.
